Assaad El Saadi has been appointed to run Hitachi Data Systems Corporation (HDS) in Pakistan and the Middle East. Saadi will be based in the Dubai office where he will be responsible for the company’s development in the region.
The Emerging EMEA VP of HDS, Tom Pegrume said:
“Assaad has an excellent track record and will play a key role in expanding HDS’ business within the Middle East and Pakistan. His appointment comes at a time when HDS is growing in the region and thriving in digital transformation. We look forward to a successful tenure and growth strategy with the extensive leadership and experience Assaad brings.”
Assaad has over 20 years of experience in the IT sector in the Gulf states. He led the Gulf region’s division of Oracle’s Systems line and led the company’s expansion of market share during its acquisition of Sun Microsystems.
“Recently, HDS has made substantial progress in the Middle East and Pakistan region, and I am looking forward to continue to build and strengthen the ties with existing customers, and grow relationships and solutions for new customers following HDS strategic approach. We will heavily drive our key solutions on; Content, Enterprise Cloud and Converged Infrastructure, which supports both private and hybrid cloud environments with agility,” Assaad said.