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Three unique and innovative products were revealed during a two day program hosted by one of Oman’s leading digital marketing experts, Infocomm. The interactive workshops were held at the Grand Hyatt Hotel, Muscat, which gave the hand-picked group of participants a chance to get some first-hand experience with Omantel’s latest breakthrough products.
Give Your Message Impact
iMass MMS is the most recent and updated addition to an already large selection of marketing products and services available from Omantel. With iMass MMS Omantel’s customers can send their marketing messages in audio or picture format making the impact that can make a difference. Omantel is the first provider in the Gulf region offering this state-of-the-art service.
"Today's consumers are increasingly sophisticated; their expectations are high. To make an impression marketers need to give their message impact,"
said Rehan Moosa, Infocomm Digital Media Product Manager and presenter at the workshops.
Location, Location, Location
A second product launched by Omantel at the workshop is a new Location Based Service which forms a part of the iMass Filter SMS service and iMass Volume SMS.
Omantel’s manager of communication solutions and corporate development, Adel Alawadhi said about this product that,
"This extremely focused marketing tool has a level of sophistication beyond anything else that's available. Companies can reach out to existing and potential clients according to their current location. At a time when marketers are constantly sharpening their message and fine-tuning their target market, this product is a great step forward."
Easy Access
The third product introduced is the new ismartsms.net portal. This web site gives new and existing users of Omantel’s marketing services a convenient way to learn more about Omantel’s large number of products and services. All customers have to do is log in to make purchases or send requests to the company.
"The business environment today is very demanding and there is a lot of time pressure. The iSmart SMS portal has been developed to make life easier for Omantel customers," commented R Ramesh, Infocomm Operations Manager. "It's about streamlining services and allowing clients to make the most of their time — leaving them free to concentrate on their core tasks. It also recognises the importance of listening to customers with a dedicated section for feedback."